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Investors / Primary / Compare with Salesforce Ventures

Primary vs Salesforce Ventures

Primary lists 80 portfolio companies and has joined 33 funding rounds; Salesforce Ventures lists 510 companies and has joined 79 rounds. Primary comes in most often at Seed (39% of its entries), Salesforce Ventures comes in most often at Growth (34% of its entries). 3 companies are on both portfolios, among them Crusoe, Electric and Marker.

80Portfolio companies510
33Funding rounds joined79
11Rounds led16
20Rounds, last 12 months48
$5M to $20MTypical round it comes in at$100M or more
0%Sites no longer answering0%
Show as a table
Primary and Salesforce Ventures, head to head
PrimarySalesforce Ventures
Portfolio companies80510
Funding rounds joined3379
Rounds led1116
Rounds, last 12 months2048
Typical round it comes in at$5M to $20M$100M or more
Sites no longer answering0%0%

Where they come in

share of entries by stage
Pre-seed0%0%
Seed39%9%
Series A39%24%
Series B11%33%
Growth11%34%

PrimarySalesforce Ventures

Show as a table
Entry stages of Primary and Salesforce Ventures, share of entries
PrimarySalesforce Ventures
Pre-seed0%0%
Seed39%9%
Series A39%24%
Series B11%33%
Growth11%34%

Themes

share of checked companies
AI & Machine Learning28%28%
Enterprise Software5%19%
Healthcare & Biotech16%5%
Fintech12%9%
Cybersecurity5%8%
E-commerce & Marketplaces7%5%

PrimarySalesforce Ventures

Show as a table
Themes of Primary and Salesforce Ventures, share of checked companies
PrimarySalesforce Ventures
AI & Machine Learning28%28%
Enterprise Software5%19%
Healthcare & Biotech16%5%
Fintech12%9%
Cybersecurity5%8%
E-commerce & Marketplaces7%5%

Companies both back

3

Shared companies are those both firms' own portfolio pages list, each checked against the company's site. The same comparison through the API is POST /v1/overlap, for up to 20 firms. How the data is graded

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Compare Primary and Salesforce Ventures as data

Pull both portfolios and every co-investor through one API key or MCP, and lay up to 20 firms side by side with POST /v1/overlap. A free account adds Ask AI searches and alerts when either firm adds a company.

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  • Ask AI5 plain-English investor searches a day
  • Full listsEvery portfolio row and two-firm overlap
  • API and MCP100 REST or MCP calls a month, one key
  • AlertsFollow 5 investors for portfolio and fund changes
VCinfo API
$ curl -H "X-API-Key: YOUR_KEY" \
  https://api.vcinfo.io/v1/firms/primary.vc/portfolio

# also
GET /v1/firms/salesforceventures.com/portfolio
GET /v1/firms/primary.vc/coinvestors
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