Investors / Consumer Collective by Atrium
Consumer Collective by Atrium
Venture capital
Consumer Collective is a fund started in 2025 by consumer entrepreneurs, operators, and family businesses. It supports early-stage consumer brands, consumer technology companies, and consumer enablers.
Invests inFintech
In its own wordsconsumerconsumer brandsconsumer techearly stage
Your fit with Consumer Collective by Atrium
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See how your round matches what it backs, point by point.
Or find every investor that fitsConsumer Collective by Atrium lists 55 checked portfolio companies on its own site and is named in 15 funding rounds, 1 of them as lead. Its most frequent entry is Seed, 92% of the companies with a known first round. Its largest themes are Fintech (17%), Consumer (14%) and E-commerce & Marketplaces (14%). 93% of its companies are based in India. It invests most often alongside Sparrow Capital, Blume Ventures and DeVC.
Counts come from funding rounds that name Consumer Collective by Atrium, complete from mid-2025: earlier rounds appear only when they were reported later. Round amounts and full round histories are on Fundup AI.
Round figures show recent activity, not Consumer Collective by Atrium's whole history. Rounds on record name 12 companies; its own site lists 55. Funding rounds are complete from mid-2025, so counts and the yearly trend undercount a firm that invested before then. The portfolio, themes and places come from its own site and are not affected.
Entry stage
share of companies by the stage of its first roundShow as a table
| Value | |
|---|---|
| Pre-seed | 0% |
| Seed | 92% |
| Series A | 8% |
| Series B | 0% |
| Growth | 0% |
Activity by year
rounds it joined, last 10 yearsShow as a table
| Total | Rounds it led | |
|---|---|---|
| '17 | 0 | 0 |
| '18 | 0 | 0 |
| '19 | 0 | 0 |
| '20 | 0 | 0 |
| '21 | 0 | 0 |
| '22 | 0 | 0 |
| '23 | 0 | 0 |
| '24 | 0 | 0 |
| '25 | 5 | 1 |
| '26 | 10 | 0 |
Investor profile
percentile among all firmsShow as a table
| Measure | Percentile of all firms | Value |
|---|---|---|
| Portfolio size | 86th | 55 companies |
| Recent activity | 97th | 13 rounds in 12 months |
| Early stage | 86th | 92% of entries at pre-seed or seed |
| Evidence | 90th | 18% of companies confirmed by a round |
| Sector focus | 5th | 17% in its largest sector |
| Reach | 58th | 3 countries |
Investment themes
share of its checked companiesThis firmAll checked companies
Show as a table
| This firm | All checked companies | |
|---|---|---|
| Fintech | 17% | 12% |
| Consumer | 14% | 3% |
| E-commerce & Marketplaces | 14% | 6% |
| Healthcare & Biotech | 14% | 15% |
| Enterprise Software | 8% | 8% |
| Real Estate & Construction | 6% | 3% |
| Education | 6% | 7% |
| AI & Machine Learning | 6% | 18% |
Invests most often with
firms sharing its portfolio companiesShow as a table
| Share | |
|---|---|
| Sparrow Capital | 5 |
| Blume Ventures | 4 |
| DeVC | 4 |
| Huddle | 4 |
| Peercheque | 3 |
| Stride Ventures | 3 |
| V3 Ventures | 3 |
| Veltis Capital | 3 |
Its portfolio companies
where they are based, and what their own sites showSite status
- Site answers55100%
- No longer answers00%
- Points to another company00%
- Parked or sold domain00%
A site that stops answering three checks in a row is counted as no longer answering; that is not proof of closure. A site that points to another company is often an acquisition.
Co-investor network
who it backs companies with, and who they back togetherCompare Consumer Collective by Atrium head to head
portfolio size, rounds, entry stages, themes and the companies both backThree or more firms at once: portfolio overlap.
Recent portfolio activity
when companies last raised with Consumer Collective by Atrium| Date | Company | Stage |
|---|---|---|
| 6 Aug 2026 | Series A | |
| 1 Jul 2026 | Seed | |
| 17 Jun 2026 | Seed | |
| 16 Jun 2026 | Seed | |
| 15 May 2026 | Seed | |
| 12 May 2026 | Seed | |
| 17 Feb 2026 | Series A | |
| 2 Feb 2026 | Seed |
Round details for Consumer Collective by Atrium
Amounts, full round histories and every co-investor in Consumer Collective by Atrium's rounds are on Fundup AI. VCinfo covers investors and their portfolios.
Portfolio
55 companies checked against their own sites| Company | What it does | Themes | First round with it | Evidence |
|---|---|---|---|---|
| The company provides a website to explore and compare commercial vehicles, including trucks, buses, and three-wheelers. | Mobility & Logistics | Portfolio page | ||
| KiVi enables regulated financial institutions and commodity buyers to operate directly in rural markets by providing timely, convenient credit, structured procurement, and product distribution designed to support agri-households and rural micro-entrepreneurs. | AI & Machine LearningFintech | Portfolio page | ||
| Ambak helps individuals secure home loans from various lenders | FintechReal Estate & Construction | Portfolio page | ||
| The company sells luggage, bags, and travel accessories. | Consumer | Portfolio page | ||
| axiTrust delivers integrated technology and consulting solutions that help organisations, partners and people thrive in the surety bond ecosystem | FintechConsumer | Nov 2025Seed | Page + round | |
| The company sells physiotherapy and pain care products online. | Healthcare & BiotechE-commerce & Marketplaces | Portfolio page | ||
| Bharatsure provides full-stack technology, servicing and product infrastructure for selling insurance. | FintechHealthcare & Biotech | Portfolio page | ||
| Bidso manufactures products for consumer brands, handling design, engineering, and production | ConsumerIndustrial & Manufacturing | Portfolio page | ||
| CashFlo offers a comprehensive product suite that addresses all needs in the AP function | FintechEnterprise Software | Portfolio page | ||
| Centriti streamlines supply chain for hotels, restaurants, and cafes by providing quality-checked supplies and scheduled deliveries | Food & AgricultureE-commerce & Marketplaces | Portfolio page | ||
| CREST partners with founders, families, and institutions to build, manage, and preserve wealth through investment management and advisory services. | FintechReal Estate & Construction | Jun 2026Seed | Page + round | |
| The company sells cookware and kitchenware products. | Consumer | Jan 2026Series A | Page + round | |
| Docube provides healthcare services at its clinics in Bangalore | Healthcare & Biotech | Portfolio page | ||
| E6data is a lakehouse compute engine that runs SQL, streaming, and AI workloads on open tables in the user's own cloud. | AI & Machine LearningEnterprise Software | Portfolio page | ||
| Earthful sells nutrition products, such as protein powders and multivitamins, online. | Healthcare & Biotech | Portfolio page | ||
| EDT designs and sells home and kitchen appliances, including air fryers, kettles, and hair dryers. | ConsumerConsumer | Portfolio page | ||
| Portfolio page | ||||
| FunctionUp School of Technology provides tech education in India, including B.Tech programs in computer science and AI and ML. | EducationEducation | Portfolio page | ||
| Feb 2026Seed | Page + round | |||
| The company provides AI-powered conversation analysis and automation services for sales, support, and collections calls | AI & Machine LearningSpace & Defense | Portfolio page |
About this data
site last read 7 Nov 2026- Site
- atriumvc.com
- Last read
- 7 Nov 2026
- Watching since
- 7 Nov 2026
- Rounds since
- 17 Sept 2025
- Companies checked
- 55
Rates come from what VCinfo has observed since observation_start. Firms tend to remove companies that closed, so early rates understate reality. A company leaving a portfolio page does not mean it closed or exited. An unreachable site means our checks failed, nothing more.
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